This programme will enable you to do better business across cultures, understanding the other people involved, and being better able to build more trust whilst getting a better deal. In addition, 1 month after the course, you will have an individual coaching session on doing business with a country of your choice.

Objectives & Result
At the end of the programme participants will be better able to:

  • Understand one’s own cultural strengths and areas for development
  • Understand how to identify the components of a particular culture.
  • Understand the values and attitudes of different national groups and build trust and rapport with them
  • Respond to different expectations of international clients
  • To deal with cross-cultural misunderstandings
  • Complete a cross-cultural negotiation successfully to secure business